Friday, 29 January 2016

BECKS & H&M

 H&M has just released pictures of its latest collaboration with David Beckham. And this time around, the retired footballer and all-round heartthrob is getting in on the athleisure trend. His Bodywear line for the Swedish retailer launches on February 4 and features comfortable sportswear classics, such as sweatshirts and jogging bottoms.




“Everything about my Bodywear for H&M has to be authentic. If I wouldn’t wear it then it doesn’t go in the collection!” commented the 40-year-old, who first linked up with H&M four years ago with a collection of briefs. 
 
 

“I’m always trying to evolve the Bodywear collection, and include classic pieces like sweaters and track pants that I would wear out or at home.” 



 

 

Global Launch 4th February

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