"This new space is more than just a store; it's the ultimate beauty hangout,"
Urban Decay has added a coffee bar to the mix (lit by supersized nickel chandeliers), complete with a photo booth for before-and-after selfies, all in the name of inspiring us to share our inner digital beauty.
this boutique is also about putting Urban Decay's cult status into a stand-alone store; there are nine make-up stations to test out the infamous Nude and Naked Palettes if you haven't already, or its bestselling 24/7 Glide On Eye Pencils, and a crack team of make-up artists to help you out. .
