"The most abundant hue in nature, the human eye sees more green than any other colour" explains Leatrice Eiseman, executive director of the Pantone Colour Institute of the shade, adding: "This powerful and universally-appealing tone translates easily to both fashion and home interiors."
Pantone's Institute combs the world of entertainment to travel, sports events to new textile developments - looking for colour influences. The fashion world's adoption of green also plays a part: its recent rise on the red carpet and on the catwalks, and in men's sportswear knitwear and ties, add to Pantone's belief that emerald will "continue to make a statement beyond spring and summer into fall and winter."
Take a look at how the catwalk has interpreted the emerald colour trend.
SPORTMAX
ACNE
KENZO
LANVIN
MARIOS SCHWAB
AKRIS
ELIE SAAB
JUST CAVALLI
PPQ
CHANEL
MIU MIU
ISSA
FRANCESCO SCOGNAMIGLIO
LANVIN
