Apply Mascara is the best way to define the eyes and add sparkle and a less tired look.
Todays Mascara lengthens, Tickens, vibrates, curls, combs, seperates and makes love to your lashes.
The cosmetics giants are at war to take advantage of this lucrative market and women are bombarded with images in magazines and TV advertising. Long may it continue as the consumer reaps the rewards in technology,quality and price.
for us girls who can't leave the house without having treated her lashes with one of these modern coctails here are a few examples of the latest ones.
Lancome Hypnose Star Mascara, £21
Want the impact of false eyelashes but without the hassle of actually applying them
Givenchy Noir Couture Mascara, £22.50
Our new beauty bag staple for achieving dramatic lashes is Givenchy's new Noir Couture Mascara.
Rimmel Scandal'Eyes Showoff Mascara, £6.99
Rimmel London's latest offering is the first mascara that combines lash plumping and defining
MAC Haute & Naughty Mascara, £18
This two-in-one mascara allows you to switch from naturally defined lashes one day, to full-on
Estee Lauder Sumptuous Two Tone Eye Opening Mascara, £25
Ditch the eyelash curlers because you won't need them anymore thanks to this great wand from Estee Lauder
Dior's Diorshow mascaras are consistent best-sellers, thanks to their catwalk-worthy results.
Benefit They're Real Mascara, £18.50
Benefit's They're Real Mascara boasts a specially-designed brush with bristles that grab lashes.
