This Friday signals the start of the 65th edition of London Fashion Week, the bi-annual extravagance which draws in thousands of press, buyers and designers from 49 countries to the home of Big Ben to celebrate the best of local and international fashion.
Running from February 17th to the 21st, 2017 London Fashion Week sees the launch of a new format known as London Fashion Week Festival, which which included a new home at The Store Studios at 180 Strand.
With 51 catwalk shows and 32 presentations taking place on schedule, as well as off schedule shows, events and presentations, this LFW Autumn/Winter 2017-2018 season welcomes a number of new designers and brands to its schedule, such as Roland Mouret, Hill & Friends and Ports 1961 as well as established designers and fashion houses, including Simone Rocha, Sophia Webster and Teatum Jones.
British luxury fashion house Burberry is set to present its womenswear and menswear collections side by side once more on Monday evening, leading the way for co-ed fashions shows.
It not uncommon for larger fashion houses to invest thousands of pounds, euros or dollars on a single fashion week event, as the bi-annual fashion showcase acts as one of their largest advertising tools, whereas upcoming designers can receive support from different funds or organizations such as the BFC Education Foundation, NEWGEN and Fashion East The Mayor of London Sadiq Khan and the city itself are firm supporters of London Fashion Week, which should come as little surprise considering the UK fashion industry contributions 28 billion pounds directly to the UK economy in 2014, according to Oxford Economics.
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